Communications & campaigns

There are a number of prominent awareness campaigns which could be adapted to campuses across Aotearoa New Zealand.
 

  • It’s Never Okay: An Action Plan to Stop Sexual Violence and Sexual Harassment (2015) This Canadian document explains sexual violence and sexual harassment with 13 key commitments highlighted including funding, training, tools, workplace policy, education and awareness campaign, owning the problem and the need for 24/7 support. https://dr6j45jk9xcmk.cloudfront.net/documents/4593/actionplan-itsneverokay.pdf
     

  • Our Watch, End violence against women and their children (2018) Australian campaign aiming to end violence against women and their children in Victoria. Resources include videos and other awareness campaigns such as ‘There’s no excuse for abuse’ and ‘Doing nothing does harm’, and videos aimed at aboriginal women and vulnerable groups, aiming to get people to speak up. https://www.ourwatch.org.au/
     

  • SARA Week The University of British Columbia have a ‘Sexual Assault and Rape Awareness’ (SARA) week as a good example of using social media platforms https://www.facebook.com/ubcgetinvolved/posts/530539663689601
     

  • Global Congress on Public Health A new Sustainable Development Goal aims to end all forms of discrimination and violence against all women and girls everywhere http://www.unwomen.org/en/news/in-focus/women-and-the-sdgs/sdg-5-gender-equality
     

  • #metoo and #mentoo movement Range of people including celebrities talk about their experiences with sexual assault and dating violence, aiming to show the extent of sexual harassment worldwide. Prominent on a range of social media platforms such as Facebook and Instagram. Also connected to Speaking Secrets sharing stories from the #metoo movement. https://metoomvmt.org/
     

  • The sustainable delivery of sexual violence prevention education in schools Evidence-based Aotearoa New Zealand report for schools but broadly applicable to higher education. https://mro.massey.ac.nz/bitstream/handle/10179/9830/Sexual%20Violence%20Prevention%20Schools%20Final.pdf
     

  • Family violence: It’s not OK | It is OK to ask for help Comprehensive Aotearoa New Zealand family website developing since 2007. Contains resources for survivors, supporters and workplaces. http://areyouok.org.nz
     

Thursdays in Black is a global initiative to help raise awareness and reduce sexual violence on campus. Below are documents related to this awareness campaign.
 

ADDRESSING SEXUAL HARM ON & AROUND CAMPUS:
A TOOLKIT FOR ACTION

© 2020 Universities New Zealand    |    comms@universitiesnz.ac.nz